Jacaranda FM has just announced a major shake-up, and it's got everyone in the South African radio scene buzzing! Veteran broadcaster Tholi B is joining the team as their new Integration Specialist, Programming. This isn't just any hire; it's a strategic move that signals Jacaranda FM's commitment to innovation and connecting with its audience on a whole new level.
Tholi B brings a wealth of experience to the table, boasting over 20 years in the industry. He's worked at some of the biggest stations in the country, including YFM, 947, Power 98.7, Capricorn FM, and Primedia Broadcasting. He's not just a talented on-air personality; he's also a seasoned manager, having served as Managing Director at Power 98.7 and Station Manager at Capricorn FM.
In his new role, Tholi B will be working closely with Programming Manager Ravi Naidoo to align content across all of Jacaranda FM's platforms. This means a more cohesive and engaging experience for listeners, whether they're tuning in on the radio, streaming online, or interacting on social media.
"I'm genuinely excited to be joining the dynamic team at Jacaranda FM," says Tholi B. "This station has a fantastic legacy built on delivering feel-good content and connection, and I look forward to contributing my experience to an organisation that is clearly committed to innovation and connecting with its audience."
Ravi Naidoo is equally enthusiastic about the addition. "Tholi B possesses that rare combination of strategic insight and creative flair, gained from both behind the scenes and in front of the microphone. I am absolutely thrilled to welcome Tholi B to the Jacaranda FM family and to work with him again," he stated.
What does this mean for Jacaranda FM listeners?
Expect to see even more engaging content, seamless integration across platforms, and a continued commitment to delivering the feel-good music and connection that Jacaranda FM is known for. This is a win-win for both the station and its listeners!
Key Takeaways:
- Tholi B joins Jacaranda FM as Integration Specialist, Programming.
- He brings over 20 years of experience from top radio stations.
- He will focus on aligning content across all platforms.
- This move signals Jacaranda FM's commitment to innovation.