Louis Vuitton is bringing a touch of British charm to its Spring/Summer 2026 pre-collection, and it's got everyone talking! The campaign, shot by Oliver Hadlee Pearch, stars football superstar Jude Bellingham and actor Callum Turner, both radiating effortless cool against a backdrop of stately gardens and classic cars.
But let's be honest, the real scene-stealers are the adorable dogs! Welsh Corgis, English Cocker Spaniels, and Border Collies are all part of the fun, adding a dose of canine charm to the impeccable Parisian tailoring. They're not just props either; they're sporting Louis Vuitton's pet accessory capsule, complete with Monogram leashes, harnesses, and even mini trunks!
British Heritage Meets Modern Style
The collection itself is a celebration of British sartorial heritage, reimagined with Pharrell Williams' signature playful sensibility. Think herringbone overcoats, three-piece wool suits, and unexpected hybrids like windbreakers with leather sleeves. The LV Tilted sneakers and LV Touch leather bags add a modern touch, blending luxury with lived experience.
A Campaign That Feels Like Home
The campaign's home-video style creates a sense of intimacy, making you feel like you've stumbled upon a stylish day out in an English manor. It's a cinematic ode to leisure, lineage, and understated eccentricity. The natural light and measured framing highlight the nuanced design language, showcasing heritage softened by humanity.
- Jude Bellingham and Callum Turner embody a distinctly British charisma.
- The collection blends classic tailoring with modern functionality.
- The pet accessory capsule is a playful addition to the line.
- The campaign's tone is harmonious and inviting.
Louis Vuitton proves that it can be refined, adventurous, and downright charming all at once. This collection is a must-see for anyone who appreciates high fashion with a touch of playful British flair. Get ready to be captivated by the star power of Bellingham, Turner, and those utterly adorable doggos!